Mesh.ai: Goals View & Creation Experience

Overview

Mesh.ai is a performance enablement platform designed to foster employee's growth within an organisation. It facilitates goal creation, regular check-ins, goal tracking, feedback collection, and 1-on-1 interactions with managers. These tools empower managers to guide and support their teams in achieving their goals effectively.

Business Problem

Improving the goal landing page check-in & experience by providing employees with a simple and intuitive way to track progress and seamless check-in on their goals to improve top-line metrics.

User Challenges

Goal creation and check-ins require extensive training due to the product's lack of intuitiveness and ease of use. The user experience is hindered by disorganised and inconsistent content, making it challenging for users to complete tasks efficiently.

Opportunity Areas

• Re-design of the app with ease of navigation along with switching between Me, My team and Company goals.

• A clean and consistent goal landing page which is clutter free and intuitive to use, with clear intent for the user.

• Goals details page with ease of check-in and ability of navigate and modify related content.

Solution

Redesign of the goals landing and details pages to organize content effectively, aligning with user intent to perform key actions like creating and checking in on goals. Provide users with all necessary information, including historical data, and ensure filter options are visible and easy to use. Additionally, create a consistent experience across the product by implementing a comprehensive design system.

Impact

120%

Improvement in the NPS

40%

Decrease in customer tickets

6%

5 Star ratings

100%

Large customer retention

Before

After

V

S

Process:

Discover

Research Phase

Define

Synthesis Phase

Development

Ideation Phase

Deliver

Implementation Phase

Do know

should be

Don’t know

could be

Converging

Converging

Diverging

Diverging

Ideate

Evaluate 1st
ideas

Define research
areas & methods

Conduct

secondary
research

Set ideas, a
design vision
& hypothesis

Conduct

primary
research

Set ideas, a
design vision
& hypothesis

Answers,

Product,

Solutions

First ideas & vision,

Potential solutions,
Hypothetical answers

Final brief,
HMW questions,
Stategy

Unstructured
research
findings

Problem Statement

Visual Design, Test & Analyse

Learn, Iterate, Repeat

Build, Iterate, Repeat

Release

Find insights

Deduce opportunity areas

HMW

Questions,

Challenge,

Product brief

User Persona

Key Collaborators

My Role:

As the Director of Design, I led and managed the complete design overhaul, overseeing every stage from initiation to product completion. My responsibilities spanned research, interaction and visual design, design validation, and final handoff to developers and business stakeholders, ensuring a seamless execution throughout the process.

Other Collaborators:

CEO and PMs

Design Review

Developer

Customer Success and Growth Team 

Customers

Research Methods

Cognitive walkthrough demos

Customer support team feedback & customer tickets

Heuristic evaluation techniques

Feedback from User walkthroughs:

Challenges with existing designs (Previous):

1

Switch for profile type

No option to switch between individual, team or organisation goals.

5

Cards not clickable

Click actions on these cards not intuitive for users to perform the actions.

6

No historical data visualization

No option to view historical data in a graph format about when user has checked-in on their goals and how did they performed over time.

8

Overall goals progress

No cumulative progress for parent goals.

2

Card filters unintuitive

Filtering goals basis categories are not intuitive.

4

Adding child goals

Discovery of adding child goals is hard.

7

Expand goals

No options to expand all goals & view hierarchy.

3

Table customization

No option to customise the columns.

9

Inconsistent column interaction

No consistency with column click interaction. Owners & Progress can be modified inline whereas click on Goal name column opens in side panel

Goal Detailed Page (Previous):

2

Inconsistent tab experience

Interaction experience of tabs at some places are content segregation and here is sectional segregation.

3

Editable content unintuitive

No distinct representation of which data is modifiable i.e. Achieved value and Status is editable and Completed value is not.

4

Lack of content segregation

No proper segregation between information required for check-in, including progress owners/ collaborators etc. and performance such as historical checkin data etc.

5

Adding comments not intuitive

Option to add comment not intuitive enough that user knows that he can add comment while check-in of goals.

1

No checkin buttons available

No call to action upfront for users to encourage check-ins

Persona: Who are we designing for?

Sibley Bourn

26 years • Female

Sibley is a young and dynamic employee & Individual
Contributor with 3 years of experience in a fast growing
organisation.

Details

Occupation :

Sales executive

Location :

New York

Education :

Master's degree in Business Administration

Goals & Responsibilities

• Needs to grow fast in the organisation.

• Easily track personal performance metrics and progress in real-time.

• Understand how individual goals contribute to the organisations success.

• Receive timely and meaningful feedback from managers and peers to enhance performance.

• Leverage the HR tech app to streamline performance tracking and growth planning.

Needs & Motivations

• Ability of process easily: Goal creation and any kind of check-ins.

• Being informed about the actions he needs to perform in the organisation.

• Visibility of how I am doing in the organisation.

Challenges

• Inconsistency of experience across product.

• Lack of visibility into personal performance metrics and progress.

• Difficulty in understanding how individual goals align with the organisations objectives.

Empathy Map: What do they say, thinks, feels and does?

Say

Sibley expresses the need for actionable insights and guidance to enhance her performance and career growth.

Thinks

Sibley wants a clear view of her performance metrics and progress to understand her strengths and areas for improvement.

Does

Sibley actively seeks resources and opportunities for professional development and skill enhancement.

Feels

Sibley hears feedback from managers and peers about her performance, which impacts her motivation and sense of accomplishment.

Competitive Evaluation: How we are different from others? What they do better, we don’t.

Attributes

Visibility of important informations and actions

Actions such create and update goals upfront shown.

Actions such create and update goals not visible upfront.

Option to create goals and child goals available.

Goals progress

No cumulative goal progress; shows goal progress for each goal.

Shows cumulative goal progress.

Shows progress for each parent goal.

Department level filters

Users can filter between goals for individuals, team, depart and org. level in the same page.

Users can switch between goals for individuals, team, depart and org. level in different pages.

Hard to filter or switch between filters for individual, team, department and organization.

Views & Filters

Comprehensive filters options available

Comprehensive filters options available

No filters available

Mind Map: How do they understand the universe

Visual Design

A library of reusable elements, are crucial for design teams as they ensure consistency, streamline workflows, and facilitate collaboration

UI Kit & Components

Design Tokens

Design token variables are crucial for design teams as they facilitate consistency, efficiency, and scalability in design systems.

New Goals Landing Page

New landing page helps users navigate and perform actions with much ease.

1

Visibility of filters upfront

Comprehensive filter options upfront to filter goals, timelines or layout types.

5

Historical data

Users can view historical checkins and progress with goal distribution.

4

Intent based navigation

Intent based page help users perform the task (manage goals, create goals, checkin goals, edit goals etc.) without a lot of training

3

Persona based navigation

Persona based navigation and content for each user type i.e. IC just sees his goals and company wide goals where as Admin sees goals for himself, team and entire company.

7

Options to add parent & child goals

Option to add parent & child goals upfront

8

Progress for parent goals

Cumulative progress with status, progress %, count, start & end values

6

Metrics cards as filters

Metric cards with distinction of what is clickable & what’s not.

2

Level 1 navigation

New navigation flow helps users navigate the through flows better.

List of the intent which users could act on

Intents for the goal module

Intent for the users based of the actions such as Manage, Create, Update, Analyze, Configure settings etc. he wishes to achieve.

Interactions for landing page

Filters

Apart from the meta filters, user can also apply column level filters

Filters

Showing column level filters view

Add new parent goal

Add Goals

User can add inline patent goals

Add child goals

User can add inline child goals

Checkin goals

Users can inline checkin goals wherein goals status, progress & comments can be modified.

Goal Details Page

Basis the tight timelines, we did an immediate release with introduction of left nav and creating a design system to make the design and experience consistent.

Previous Goal Panel

4

Inconsistent tab experience

Interaction experience of tabs at some places are content segregation and here is sectional segregation

5

Data modification call to action not visible

No distinct representation of which data is modifiable i.e. Achieved value and Status is editable and Completed value is not

6

Content not structured as per workflow

No proper segregation between information required for check-in, including progress owners/ collaborators etc. and performance such as historical checkin data etc.

3

Add comments as part of checkin

Its hard to understand that add comment is part of checkin process thus making it unintuitive for users.

2

No call to actions for checkin

No call to actions upfront for
users to encourage check-in

1

Pop over on a side panel

All actions on the overflow happens over a pop-up which blocks the view as well as not recommended as good experience.

New Goal Panel

1

New tab experience

Added left nav to differentiate the tab experience with left nav. Left nav remains sticky on the left and user can navigate across the panel or quickly move to the desired section.

3

Checkin section introduced

Check-in card at the top so that user can easily perform the desired check-in action which is why user would land on the detailed page most of the times.

4

Improved input experience

Introduced the input component for pre-filled content state (dashed line) so that user can identify what is editable what is not.

2

Clarity of hierarchies

Different sections for parent and child alignments so that user can differentiate between the parent goals and child goals and make modification if needed.

Interactions for detailed page page

History of the goal

2nd card of the goals detail page helps users with the historic goals distribution graph data which helps uses to understand the previous check-ins and overall goals progress.

Goals details

User views goal detail and modify them if required.

Parent goals alignment

Helps users understand the goals parent alignment and hierarchy.

Child goals alignment

Helps users understand the goals child alignment and which are the child goals he has to work upon.

Initiatives

Shows all the tasks user has to perform to achieve the goal

Goals Extended Panel

The extended goals panel page which is used widely for the reference of sub-flows across the extended panel. Here users can modify the content of their goals name to make them more actionable the define the metrics easy to understand.

Observations from Cognitive Walkthroughs

Will user achieve the right result? Will user notice actions

Likes

The overall look and feel looks much better and cool.

Liked the introduction of left navigation which makes it easier to switch between Org. level.

The product looks a lot more consistent.

The graph gives more clarity of the past check-ins.

Meta and column level filters on the Goal landing page makes them more discoverable and relevant.

Content more organised in the Goal detail page with Comment and Check-in button upfront.

Liked activities section design and segregation between user’s and other member’s comments.

Dislikes

Two level filters at top seems too much of action. Lets have meta and column level filters separately.

Timeline selection seems lost within all the filter options at the top.

No option to filter out or navigate all comments for a single day day.

Metrics & Business Impact

120%

Improvement in the NPS

40%

Decrease in customer tickets

6%

5 Star ratings

100%

Large customer retention

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